Erkennt die Fähigkeit an, die Zielgruppe zu verstehen und einzubeziehen.
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1. Was ist der erste Schritt, um Ihr Publikum zu verstehen?
2. Richtig/Falsch: Die demografische Zusammensetzung der Hörerschaft ist bei der Erstellung von Inhalten für Radioprogramme nicht wichtig.
3. Füllen Sie die Lücken aus: Um ein Publikum effektiv anzusprechen, muss man es verstehen: ______ und ______.
and
4. Erläutern Sie die Bedeutung des Publikumsfeedbacks für die Gestaltung eines Radioprogramms.
This response will be awarded full points automatically, but it can be reviewed and adjusted after submission.
5. Welche Methode ist am effektivsten, um Erkenntnisse über das Publikum zu gewinnen?
6. Passen Sie das Tool zur Einsichtnahme in die Zielgruppe dem jeweiligen Zweck an
Umfragen
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Analysen
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Social Media Listening
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7. Richtig/Falsch: Die Anpassung von Inhalten an die Vorlieben des Publikums kann die Zuhörer verprellen.
8. Warum ist es wichtig, das Publikum im Rundfunk zu segmentieren?
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